My name ist Wolfgang Kroj. I work as Executive Business Coach based in Berlin, Germany. Through my work I support clients to change their life situation in sich a way that they can realize their full potential.

What is Business Coaching about?

  • Motivation – what drives me?

  • Set personal and business goals

  • How to deal with overwhelm and stress (Work-Life-Balance)

  • Leadership tasks and competencies

  • Develop your unique leadership style

  • How to deal with conflicts and get resolutions

  • Support decision making and change management 

  • Professional reorientation

  • Self-worth, self-marketing and career planning

What makes working with a Business Coach so special?

  • Our relationship is built upon mutual respect and trust

  • He keeps enough distance so hecan see what I might not see

  • He provides direct and honest feedback and does not buy into my story

  • From his experience he knows many ways which allow me to rech my goals

  • He believes in me and my success

  • He inspires me, challenges me and gives me opportunities to grow

My promise: you’ll experience working with me in the areas of personal coaching, business coaching and consulting as open, hands-on and efficient!

My offering

Personal Coaching

Identify your needs and set goals; a partner to support and challenge you

Business Coaching

Change management, develop your personal leadership style, work-life-balance


Individual consultation and interim management.

Five reasons why you should decide to work with Wolfgang Kroj:

 Over 35 years of experience in the IT industry in international sales and top management roles

 Success in building, leading and transforming large distributed international organizations

 Extensive network in international IT-top management

  Certified NLP-Coach and Strategic Intervention Coach

 Hands-on attitude

Our Blog

The Power of a Peer Group

The Power of a Peer Group

"People's lives are a direct reflection of the expectations of their peer group. If your peer group doesn't expect much, it's just a matter of time before you lower your expectations of yourself." This statement by Tony Robbins crossed my mind more than 10 years ago...

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Turning Point

2022 has been a year with many turning points. The most impressive “Zeitenwende” occurred when the war in Ukraine started in February. Again, war in Europe, only 850 km away from Berlin where I live. 30 years after the end of the so-called cold war there seems to be...

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